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Housing 2.0

GBM Housing 2 logo squareBuilding industry luminary and architect Sam Rashkin and Green Builder Media announce the Housing 2.0 Program, a wide-ranging engagement and education program dedicated to optimizing the housing sector.

The Housing 2.0 program will empower building professionals—with a special focus on production builders—to design and construct higher performance, healthier, more sustainable homes at a fraction of the cost.

Building on Rashkin’s years of educational and training experience through his Retooling the U.S. Housing Industry program and Green Builder Media’s 17 years of media, communications, and leadership in sustainability expertise, the Housing 2.0 program will teach building professionals how to improve the homebuyer experience through innovation, offering a proprietary roadmap for the future and how to best prepare for the looming changes.

Latest Updates

Eye of the Needle

Eye of the Needle

Even though housing starts, permits, and home prices are soaring, the ugly trifecta of...

Doyle Dudley"I just completed your Housing 2.0 workshop. I found the workshop to be fantastic. Extremely informative, well organized, and educational. My background comes from larger builders where knowledge about health, energy, sustainability, etc. was not that important at the time. Thanks a lot for the opportunity to participate in the workshops. I look forward to attending more of them in the future.   Again, very well done." —Doyle Dudley, Director of Purchasing, Thrive Home Builders


"The bottom line for me is: we had created what we thought was a great development in, but we were able to make it even better because of what we learned in the Housing 2.0 program.  I'm excited to apply what we learned to the development projects we're just beginning." —Nick Lerek, Darlington & Associates LLC, Santa Fe area developer

Housing 2.0 Program Elements

  • Housing 2.0 Book: Rashkin’s second book offers robust details about designing and constructing next-generation homes.

  • Five-Part Workshop Series: Housing 2.0 virtual workshops, facilitated by Sam Rashkin, will present a framework for building professionals to extract 30-70% cost savings for every new home built. This includes two-hour virtual workshops offered over five weeks. (This set of workshops will be offered quarterly—March-April, June-July, September-October, November-December—giving you four opportunities to jump in!) 
    • Week 1: Crisis Driven Disruption Ahead
    • Week 2: Optimizing Community
    • Week 3: Optimizing Design
    • Week 4: Optimizing Performance & Quality
    • Week 5: Optimizing Sales & Putting Housing 2.0 Together

  • Online Courses: Six ongoing courses taught by industry influencers and subject matter experts designed to provide supplementary information and expand on the Housing 2.0 fundamentals offered in one-hour virtual courses
    • January 27: Housing 2.0, Preparing for Disruption Sam Rashkin, Founder Housing 2.0
    • April 28: The Housing Industry Has Come to High-Performance, Gene Myers, CEO and Owner Thrive Home Builders
    • May 19:  What Can the U.S. Learn from the Best Made Homes in the World, Anthony Denzer, Professor University of Wyoming
    • June 23:  Housing 2.0 Optimization in Action: Walsh Construction, Mike Steffen, Innovation Manage Walsh Construction
    • July 21:  Health Monitoring in Homes: Facts and Myths Dr. Brett Singer, Lawrence Berkeley National Laboratory
    • August 25: Ride the Wave: Environmental Surfing for Natural Comfort, Vivian Loftness, Professor and Paul Mellon Chair in Architecture, Carnegie Mellon University
    • October 20: 10 Builders Optimize their Home Designs: What we Learned, Sam Rashkin, Founder Housing 2.0

  • Action Groups: Participate in small, collaborative groups that meet quarterly for one year to optimize the Housing 2.0 framework, apply it to actual projects, and share results, with the goal of enhancing participants’ business results.
  • Proprietary Green Builder Media Content as well as COGNITION Smart Data market intelligence: This information is tailored specifically for Housing 2.0 participants, including building science best practices, cutting-edge product information and insights into market trends, innovations that are transforming markets, and consumer behavior and purchasing patterns.

Housing 2.0 brought to you by:

mitsubishi      ZIPSystem Building Enclosures_Black-Green_RGBPanasonic_logo_bl_nega_EPS_RGB     TopBuild Home Services_Full Color

Participating Sponsors:

GreenBuilderCoalitionLogo   Logo_Primary     Team Zero logo     RESNET_logo_pms_print_use   SFAHBA Web logo