Digging Into Demographics: Market Research Informs VISION House Las Vegas
Big builders rely on deep research to find out if there’s an appetite for the product they want to...
Posts about COGNITION
2024 State of the Building Industry
The economy is clearly top of mind for consumers. The good news: green building is poised to...
Meeting Consumer Demand With Green Certifications
Younger generation homebuyers are demanding sustainable homes more than ever, even if it means more...
EV Takeover: A New Era of Transportation
A recent COGNITION Smart Data survey shows that, for the first time ever, early adopter consumers...
The State of ESG
Though it has experienced fits and starts, political pushback, and financial scrutiny, ESG...
The Path to Zero-Carbon Living
Provide the next generation of home buyers with the tools and knowledge to lower their carbon...
The EPD Imperative
COGNITION Smart Data reveals exploding demand for Environmental Product Declarations. Are you...
ENERGY STAR Versus Zero Energy Ready Primer
More builders than ever are pursuing ENERGY STAR and Zero Energy Ready Home certifications. What...
Outdoor Living Preferences: Then and Now
COGNITION Smart Data tracks changes in homeowners’ outdoor living priorities. During the pandemic,...
Must-Have Generational Marketing Insights
Watch Green Builder Media's annual Generational Marketing webinar, filled with hot-of-the-press...
Green Builder Media Announces AI Expansion of COGNITION Academy
We are excited to announce the expansion of COGNITION Academy, Green Builder Media’s training and...
State of the Building Industry: Trends to Note
Green Builder Media’s annual State of the Industry report revealed some important trends. Sifting...
Consumers: By the Numbers
Here’s a quick look at consumer sentiment from the recent State of the Building Industry survey. An...
