![Outdoor Living Preferences: Then and Now](https://www.greenbuildermedia.com/hs-fs/hubfs/Outdoor%20Living%20Preferences%20featured.jpg?width=300&name=Outdoor%20Living%20Preferences%20featured.jpg)
COGNITION SMART DATA
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COGNITION Smart Data is Green Builder Media’s pioneering suite of market intelligence and data services, uses cutting-edge cognitive learning technology to generate insights into behavioral patterns, purchase drivers, sentiment, and innovations that are transforming markets.
COGNITION focuses on leading-edge topics like net zero, electrification, healthy homes, renewable energy, resilient building, smart homes, outdoor living, and enabling technologies.
The data team transforms this market information into meaningful and actionable business intelligence, enabling our clients to boost sales, increase the efficacy of marketing and outreach efforts, and develop products that match customer needs.
COGNITION Academy is Green Builder Media’s training, education, and curriculum development division, offering courses that cover sustainability, decarbonization, electrification, ESG, circularity, and green building fundamentals
Specific topics include healthy home essentials, smart home technology must-haves, climate responsive design, green product deep-dives, and green ratings systems and certification programs like ENERGY STAR and Zero Energy Ready Homes.
Courses are offered in diverse learning formats with videos, interactive content, knowledge quizzes, data insights, and links to supplementary assets.
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![Outdoor Living Preferences: Then and Now](https://www.greenbuildermedia.com/hs-fs/hubfs/Outdoor%20Living%20Preferences%20featured.jpg?width=300&name=Outdoor%20Living%20Preferences%20featured.jpg)
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Must-Have Generational Marketing Insights
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Green Builder Media Announces AI Expansion of COGNITION Academy
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State of the Building Industry: Trends to Note
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Consumers: By the Numbers
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Builders: By the Numbers
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Roadblocks and Pathways to Homeownership
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Climate Week Call to Action
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How to Leverage the Inflation Reduction Act: Building Industry Edition
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Ecopsychology: More Than Just the Climate Blues
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What It’s Like To Live In A Multi-Generational Home
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Natural Sanctuary Spaces Top Homeowner Wish Lists
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The Economic Opportunity of Decarbonization
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Record High Temperatures Influence Outdoor Living Trends
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Builder Insights: Opportunity Ahead
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Hot-Off-The-Press Consumer Insights
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A New Climate Reality
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A Pandemic Labor Shortage Epilogue?
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The New Electric-Powered Home
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Gen Zs on the Rise
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Why Should Decarbonization Matter to You?
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Power Shift: Massive Transition in Generational Influence
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Remodeling Market Forecast For 2023
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Generational Marketing Webinar Kicks Off 2023
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Short- and Long-Term Outlook for Housing Sector
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Free Webinar: State of the Industry
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Hot Off the Press: Consumer Priorities
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Ecopsychology: Surging Anxiety Over Climate Change
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Generational Marketing: Gen Z and Housing
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Even Green and Non-Toxic Home Goods Have PFAS
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Millennials: The Driving Force in Housing
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Radical New Tool to Measure Climate Risk
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Suburbia Isn’t Cheaper Than Urban Anymore
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Alternative Building Systems Rising
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The State of Sustainable Building 2022
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Use of Reclaimed Building Materials Trends Up
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Agrivoltaics: A Win-Win for Food Production and Solar Energy
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What’s the Most Stressful City to Buy a Home?
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The Single-Family Home Rental Conundrum
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The Case for a Warmer House
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The Roaring Remodeling Market Continues
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Home Buyer’s Remorse in a White-Hot Market
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Vehicle-to-Grid Ready for Prime Time
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Breaking Research: Millennial Home and Lifestyle Preferences
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Garbage Overflows in Communities from Coast to Coast
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On the Minds of Millennials
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Inside Out: Outdoor Living Space Trends
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Eye of the Needle
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4 Reasons the Built-to-Rent Market Is Heating Up
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