Rising Insurance Costs Make Resiliency a Key Builder Selling Point
As coverage tightens and premiums climb, resiliency has become one of the few ways to bring costs...
Victoria Muharsky
Victoria Muharsky is an ESG specialist at Green Builder Media, where she leads the ESG for Building Working Group. Under her guidance, the group has successfully overseen the release of the groundbreaking ESG Defining Principles. Crafted collaboratively by industry experts, these guidelines are revolutionizing the homebuilding sector's approach to ESG and sustainability.
Homebuyers Shift Focus From Lowest Upfront Cost to Long-Term Value
Builders are noticing a shift: Homebuyers are willing to spend more upfront on sustainable upgrades...
Why Walkable Neighborhoods and Green Spaces Win With Homebuyers
93% of Americans say walking or biking is the most enjoyable way to get around—are neighborhoods...
Smart Electrical Panels Maximize the Benefits of All-Electric Homes
Demand for all-electric homes is rising, yet most buyers remain unfamiliar with smart electrical...
Homebuyers Want Resilience—Financial Incentives Could Seal the Deal
Lower insurance premiums, rebates, and green financing are encouraging buyers to invest in...
IAQ Takes Center Stage in Healthy Home Demand
IAQ is still at the top of homebuyers’ wish lists. Find out which healthy home features they’re...
Despite Political Headwinds, ESG Thrives
While ESG has become a four-letter word in some political and business circles, most companies...
Millennials Are Shaping the Future of Homebuilding
The American dream of homeownership is still going strong—especially among Millennials. Over 80% of...
How Leak Detection and Monitoring Can Drive Net-Zero Water
Smart water technology is helping drought-stricken communities move boldly toward net-zero water...
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Fall in Love with Nature 2025: A Look at the Winning Photo
The wait is over! See who takes home the grand prize in this year’s Fall in Love with Nature...
Gen X Moves In: The New Face of 55+ Living
Gen X isn’t slowing down. They’re living longer, staying active, and demanding different amenities....
Webinar: Building Code Update — Navigating What’s Next
Building codes are evolving fast, with new compliance paths, higher performance product...
Consumers Are Demanding Circularity in Building Products
Millennials are turning climate worry into action, insisting on circular products and take-back...
