Mohawk Brings Comfort, Sustainability to VISION House Las Vegas
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Watch this exclusive interview with Mohawk’s VP of Marketing to see how SmartStrand carpet combines comfort, lasting performance, and eco-friendly innovation at VISION House Las Vegas.
Flooring plays a key role in the look, feel, and function of any home. Whether it's soft carpet underfoot or sleek hardwood in the hallway, it's something you interact with every day. In a recent interview, Ron Jones, President of Green Builder Media, spoke with Denise Silbert, Vice President of Marketing at Mohawk, about the carpet featured in the VISION House Las Vegas project.
“In the VISION House, we used SmartStrand carpet,” said Silbert. “This line has been sustainable from the start. Since its launch in 2005, it’s been made with a renewable, plant-based corn by-product.
As a global leader in flooring, Mohawk has prioritized innovation and sustainability without compromising comfort or performance. SmartStrand carpets are designed to support real life.
“One of the key things you can expect from SmartStrand is durability and cleanability,” Silbert adds. Whether you have kids, pets, or just a busy household, SmartStrand can withstand whatever you throw at it and still look as beautiful as the day it was installed.
Victoria Muharsky is an ESG specialist at Green Builder Media, where she leads the ESG for Building Working Group. Under her guidance, the group has successfully overseen the release of the groundbreaking ESG Defining Principles. Crafted collaboratively by industry experts, these guidelines are revolutionizing the homebuilding sector's approach to ESG and sustainability.
Mohawk Brings Comfort, Sustainability to VISION House Las Vegas
Watch this exclusive interview with Mohawk’s VP of Marketing to see how SmartStrand carpet combines comfort, lasting performance, and eco-friendly innovation at VISION House Las Vegas.
Flooring plays a key role in the look, feel, and function of any home. Whether it's soft carpet underfoot or sleek hardwood in the hallway, it's something you interact with every day. In a recent interview, Ron Jones, President of Green Builder Media, spoke with Denise Silbert, Vice President of Marketing at Mohawk, about the carpet featured in the VISION House Las Vegas project.
“In the VISION House, we used SmartStrand carpet,” said Silbert. “This line has been sustainable from the start. Since its launch in 2005, it’s been made with a renewable, plant-based corn by-product.
As a global leader in flooring, Mohawk has prioritized innovation and sustainability without compromising comfort or performance. SmartStrand carpets are designed to support real life.
“One of the key things you can expect from SmartStrand is durability and cleanability,” Silbert adds. Whether you have kids, pets, or just a busy household, SmartStrand can withstand whatever you throw at it and still look as beautiful as the day it was installed.
Watch the full video to learn how Mohawk is redefining carpet for modern, eco-conscious living.
By Victoria Muharsky
Victoria Muharsky is an ESG specialist at Green Builder Media, where she leads the ESG for Building Working Group. Under her guidance, the group has successfully overseen the release of the groundbreaking ESG Defining Principles. Crafted collaboratively by industry experts, these guidelines are revolutionizing the homebuilding sector's approach to ESG and sustainability.Also Read