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Sara Gutterman

As Co-Founder and CEO of Green Builder Media, the nation’s leading media company focused on sustainable living, Sara has established a reputation as a visionary thought leader and passionate advocate for sustainability. She works closely with a diverse group of stakeholders in the building industry to develop impactful, long-term green strategies that are simultaneously sustainable and profitable. A former venture capitalist, she has participated in a portion of the life cycle (from funding to exit) of over 20 companies. She graduated from Dartmouth College and holds an MBA in entrepreneurship and finance from the University of Colorado. She lives in Lake City, Colorado with her husband, where she is a County Commissioner as well an avid long-distance runner, snowboarder, and Crossfit trainer.
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Recent Posts

Green Builder Media Celebrates our 12th Annual Home of the Year Winners!

Posted by Sara Gutterman

Jan 16, 2020 2:32:40 PM

Green Builder Media congratulates the winners of our 12th annual Green Home of the Year and Sustainability Awards.  These exceptional projects, products, and people show us how we can solve for a changing climate and establish a sustainable future.

Each year, Green Builder Media’s Home of the Year and Sustainability Awards features the most innovative projects and products in the industry, as well as the people who build, design, and manufacture them.  This year’s winners delight and inspire, showcasing how creative thinking can result in optimized performance, aesthetics, and sustainability.   

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The Age of Fire

Posted by Sara Gutterman

Jan 2, 2020 10:00:46 AM

Experts say that we have ten years to change our ways before we enter into the Pyrocene, a new “fire age” induced by human activity that threatens to unhinge the planet.   Will the 2020’s marshal innovation that solves for the impending climate emergency, or will the next decade witness our dystopic demise, brought about by a Faustian agreement resulting from our greedy and short-sighted addiction to fossil fuels?

In 2015, Arizona State University professor Stephen Pyne coined the term, Pyrocene, describing a new Fire Age—the opposite of an Ice Age—resulting from our fossil-fuel based combustion economy. 

“By burning fuels from deep time,” says Pyne, “we are redefining the options available for generations to come. We are taking carbon from lithic landscapes of coal and petroleum buried in the geologic past, passing it through today’s living landscapes, and releasing it into the geologic future. Little of the planet is unaffected.”

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Improving the Human Condition: Sustainability Symposium 2020 Agenda Unveiled!

Posted by Sara Gutterman

Dec 19, 2019 8:51:38 AM

Martin Luther King said, “Injustice anywhere is a threat to justice everywhere.”  That’s why Green Builder Media’s fourth annual Sustainability Symposium 2020, scheduled on January 20, 2020, Martin Luther King Day, will focus on the nexus between sustainability, social equality, and financial abundance.  The event promises to be our best Symposium yet, with a remarkable lineup of luminaries leading the transition to a sustainable future.

Green Builder Media is wildly excited about our upcoming Sustainability Symposium 2020: Improving the Human Condition, scheduled for January 20 at the Artemus W. Ham Concert Hall  on the UNLV campus. 

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A Shifting Marketplace

Posted by Sara Gutterman

Dec 11, 2019 11:17:01 AM

Consumers now call the shots when it comes to specifying products for their homes, and they’re willing to spend more to save more.

Green Builder Media has been surveying readers for more than a decade, asking how much of an impact consumers have on product specification decisions. Ten years ago, builder and architect respondents indicated that homebuyers only influenced such decisions 10 percent to 20 percent of the time, and that was generally in categories such as appliances and finishes.

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The Green New Deal for Social Equality and Financial Abundance

Posted by Sara Gutterman

Dec 5, 2019 10:48:27 AM

Rhiana Gunn-Wright, co-author of the Green New Deal, explains how the plan synthesizes sustainability, social justice, and economic prosperity.

Rhiana Gunn-Wright has accomplished more in 31 years than most people achieve in a lifetime.  Former Policy Director at New Consensus (an esteemed global think tank), 2013 Rhodes Scholar, and policy analyst for First Lady Michelle Obama, Gunn-Wright co-authored the Green New Deal, a resolution that was introduced earlier this year to Congress by Alexandria Ocasio-Cortez (D-NY) and Senator Edward Markey (D-MA).

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California’s Solar Mandate Under Fire

Posted by Sara Gutterman

Nov 21, 2019 10:12:17 AM

In 2018, California passed a mandate that will require solar panels on most new homes and multi-family buildings beginning in January, 2020.  But as builders, installers, manufacturers, and homebuyers are ramping up to prepare for the directive, its future is in question.

The Golden State made history last May by passing a mandate that requires new homes to have solar beginning in January, 2020.  The ruling applies to most single-family homes, as well as multi-family buildings up to three stories (including condos and apartment complexes.)  Homes that are not suitable for solar (for example, those surrounded by large shade trees) will be exempt.

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All-Electric Homes Coming to a City Near You!

Posted by Sara Gutterman

Nov 14, 2019 9:44:22 AM

According to the U.S. Energy Information Administration, over one quarter of Americans currently live in all-electric homes.  But that number is about to explode as municipalities from coast to coast phase out natural gas to tackle climate change.

According to the Rocky Mountain Institute, “Seventy million American homes and businesses burn natural gas, oil, or propane on-site to heat their space and water, generating 560 million tons of carbon dioxide each year.” 

But California, generally the harbinger of progress in the U.S., is changing the game, blazing a trail towards net zero emissions homes and buildings, as well as a completely carbon-neutral economy by 2045.   

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As we Abandon Paris, are we Breaking America?

Posted by Sara Gutterman

Nov 7, 2019 7:17:43 AM

On Monday, President Trump officially began the process of pulling the U.S. out of the Paris Agreement, sidelining the world’s largest economy from crucial discussions about climate change—the greatest challenge of our generation, and the opportunity of a lifetime.

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Achieving Zero

Posted by Sara Gutterman

Oct 24, 2019 1:49:58 PM

Ed Mazria, esteemed architect and founder of Architecture 2030, has been a leading zero hero for over a decade, calling for zero emissions in the built environment by 2050.  His seminal work has helped create a shift in the way we think about the world around us, impacting policy and programs across the globe.  Mazria will be presenting his goals and vision at our upcoming Sustainability Symposium 2020 on January 20, 2020 in Las Vegas.

According to the U.S. Green Building Council, the building sector accounts for nearly 40% of CO2 emissions each year—more than any other industry.  Commercial and residential buildings use more than 70% of total electricity use in the U.S.

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Wake-Up Call: Will We Listen?

Posted by Sara Gutterman

Oct 17, 2019 8:48:38 AM

Andrew Winston, sustainability expert and author of Green to Gold and The Big Pivot, holds nothing back when asking tough questions about our future.  A tepid approach, he believes, would be irresponsible—even negligent—since he avows that we’re out of time for timid responses and flaccid action.  His approach is bold and his vision is big.  With wakeup calls all around us, he wonders if we have the wherewithal to listen.

Green Builder Media is in the throes of planning for our fourth annual Sustainability Symposium 2020: Improving the Human Condition, scheduled for January 20, 2020 on the UNLV campus in Las Vegas.  Known for being one of the most compelling and thought-provoking events of the year, the Sustainability Symposium is designed to elevate the national dialogue about intelligent solutions for a sustainable future. 

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Deadline is October 11: Sustainability Superheroes Unite!

Posted by Sara Gutterman

Oct 10, 2019 11:59:34 AM

For the past decade, Green Builder Media has bestowed Home of the Year awards upon a wide spectrum of remarkable projects.  But our annual awards program isn’t just limited to amazing green homes.  We also celebrate impactful innovations, sustainable municipal programs, and, my favorite, Sustainability Superheroes.  Do you, or someone you know, qualify for this prestigious distinction?

Since its inception over a decade ago, Green Builder Media’s Home of the Year Awards program has set the standard for recognizing excellence in residential performance, quality, intelligence, and sustainability. 

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Climate Change and the Housing Crisis

Posted by Sara Gutterman

Sep 26, 2019 10:13:09 AM

From Puerto Rico to Alaska, communities across the nation are being rocked by extreme weather events and natural disasters, further exacerbating the already snowballing housing shortage.  Some communities in the bullseye of this season’s assault haven’t even had time to rebuild fully from last year’s calamities.  Something has to give.

It’s no secret that our country is facing a far-reaching housing crisis.  California, New York, Florida, Texas, and Washington are reaching a breaking point with respect to housing shortages and homelessness, with over 250,000 people living on the streets in those five states alone. 

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Don’t Miss the Sustainability Event of the Year!

Posted by Sara Gutterman

Sep 19, 2019 12:19:36 PM

Green Builder Media invites you to join us at our fourth annual Sustainability Symposium on January 20, 2020 in Las Vegas.  Focused on the nexus between environmental stewardship, social equity, and financial abundance, the event will highlight how sustainable development can optimize health and opportunity.

Martin Luther King said, “There comes a time when one must take a position that is neither safe nor politic nor popular, but he must take it because his conscience tells him it is right.” 

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