After years of negative media attention, Amazon is finally beginning to address the massive impacts of global online shopping.

IF YOU TYPE THE WORDS “Amazon sustainability” into Google, the first thing that comes up in the search is a link to books about sustainability that the online retail giant sells. The company sells books and lots of other things, online. It sells enough to fill 3.3 million boxes of various sizes and shapes each and every day. Amazon uses recycled cardboard to make those boxes, and makes reasonable efforts to make sure those boxes are shipped sustainably, but beyond that, the company, which has been an innovator in so many ways, is really behind the curve when it comes to sustainability.