As COGNITION Smart Data has illustrated over the past few years, millennials are entering the housing market as fast as they can get a home bid accepted. Whether they buy an existing home or a new one, the kitchen is top of mind. And these home cooks have some pretty specific requirements and observations about what makes a good kitchen appliance.
Watch this quickie snippet reel in which millennials answer questions such as:
Learn more about our Next Generation Influencer Group and check out more focus group videos and blogs.
Publisher’s Note: This content is made possible by our Today’s Home Buyer Campaign Sponsors: Panasonic, Whirlpool, Rockwool, and Lee Industries. These companies take sustainability seriously, in both their products and their operations. Learn more about building and buying homes that are more affordable and less resource-intensive on Today's Home Buyer.