These panels allow homeowners to monitor and control energy usage in real-time, optimize efficiency, manage loads to reduce demand during peak times, and integrate seamlessly with solar and battery systems.
Despite these advantages, homeowner awareness remains low. COGNITION Smart Data shows that 59% of consumers are so unfamiliar with smart electrical panels that they could not confidently express an opinion either in favor or against them.
Consumer unfamiliarity is the top barrier to smart panel adoption, cited by 38% of builders according to COGNITION Smart Data. Avoiding smart panels due to low consumer awareness overlooks a significant opportunity.
With only 22% of builders currently including smart electrical panels in their plans, the market remains largely untapped. Builders who take proactive steps to educate homeowners can increase adoption and establish themselves as leaders in energy efficiency and innovation.
A practical approach is to incorporate smart panels into model or demonstration homes, allowing buyers to experience the technology firsthand. This provides the sales team an opportunity to communicate the financial advantages and enhanced energy independence enabled by connecting smart panels to solar and battery systems.
By emphasizing long-term cost savings and energy resilience—benefits that resonate most with homebuyers—builders can position smart panels as a compelling, must-have feature.
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