Green Builder Media

Carbon Accounting Is Coming. Are You Ready?

Written by Cati O'Keefe | Aug 17, 2026, 3:12:56 PM

California may have delayed its landmark emissions reporting deadline—but the market hasn't delayed its expectations. 

In this episode of The Valuation Metric, Green Builder Media CEO Sara Gutterman sits down with Gravity co-founder Jay Ruckelshaus to explore why measuring emissions is becoming far more than a compliance exercise.

As investors, customers, and regulators demand greater transparency, carbon data is emerging as a powerful business tool that can reveal risk, uncover opportunities, and shape long-term strategy.

From Scope 3 emissions to the future of corporate value, Sara and Jay tackle the questions every business leader should be asking now. Watch the full episode to learn why the companies that measure more may ultimately compete better.

Click here to watch now.