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Green Builder Takes the Gold (Again!)

Posted by Sara Gutterman

Jun 21, 2018 10:27:56 AM

Green Builder Media has enjoyed many successes since our inception in 2005. It hasn’t always been easy, but we’ve earned awards, produced extraordinary events and demonstration projects, and amassed an amazingly committed audience of like-minded thought leaders and influencers. It’s always exciting and humbling when our team is recognized for their tireless work—winning Best Trade Publication for the sixth year in a row from the National Association of Real Estate Editors (NAREE) is no exception.

Creating something out of nothing is hard, and developing Green Builder Media’s portfolio of offerings has been a long and somewhat arduous road.  Our company has certainly evolved since the unveiling of Green Builder magazine in January 2006. 

When we launched, we carefully doled out information about green building products, practices, programs, and certifications to a sometimes skeptical readership.  But, over time, the market transformed—awareness grew about the realities of climate change and diminishing resources; the recession altered the world’s perception of expensive and dirty energy; and extreme weather brought issues like resiliency and risk mitigation to the forefront—offering us the ability to advance our message, increase our impact, and expand our reach. 

13 years later, we’ve grown our boutique business into North America’s leading media company focused on green building and sustainable living.  We have worked assiduously to be the leading edge of innovation, offering advanced editorial and pioneering ideas to our readers so that we could methodically shape a national dialogue about important sustainability topics and push the boundaries of our collective imagination. 

We have always dreamed big, because we know that whatever we can envision, our friends, colleagues, and readers—pioneers in sustainability themselves—will help us manifest.

There are many things that differentiate Green Builder Media, all of which are rooted in our unwavering commitment to and passion for making the world better, cleaner, and healthier. 

This commitment translates into internationally esteemed content that earns us recognition and awards year after year.  We’re incredibly proud—and humbled—to announce that Green Builder magazine was just deemed Best Trade Publication for the sixth year in a row by the National Association of Real Estate Editors (NAREE)!

The NAREE judges celebrated Green Builder as “A cleanly designed, straightforward and easy-to-read magazine about how houses can be realistically green without breaking the bank.”

1117gb_p44Reinforcing the power of our mission-driven content, our editor in chief, Matt Power, also received a gold award for his article, “The Promises and Pitfalls of Plastics in Construction”, which the judges called “A comprehensive look at how plastics, which are such a detriment to the environment, can be used in a constructive manner for building materials. It’s not a cheerleading story for the plastics industry but instead a well-sourced, well-written story about the topic. The photos, graphics and numbers help tell the story.”

“Accepting these awards from our fellow journalists at NAREE is terrific affirmation that we're doing work that resonates,” said Power.  “I was especially pleased about the plastics piece. It's important for the building industry to get involved with solving the plastics crisis, and soon.” 

“What's exciting about winning this award now is that we're breaking all the rules,” Power continues.  “We're taking the magazine in directions that no other b2b magazine has dared—not just reporting events, but dishing out predictions about the future and influencing the market today with our editorial as well as our market insights.  The American Dream is about to flip completely upside down as sustainability and resiliency become cost-effective and necessary.  We're thrilled to be heralding the shift.”

The Green Builder Media editorial team is no newcomer to the awards circuit.  Power alone has taken home dozens of writing and editorial awards in his long career, including a major win in 2015, with "The Celestia Project" a nine-part series that lays out a hopeful, biophilic version of a sustainable future.

What’s next for Green Builder Media?  We’ll continue to put out innovative editorial covering a broad spectrum of sustainable living topics, including Internet of Things, smart home technologies, energy efficiency, intelligent water, indoor air quality, resiliency, renewables, and clean mobility solutions.

As for Power, he’s turning his sights to influencing building codes to encourage more innovative types of housing and development.  "It’s time to figure out how to live more efficiently.  For example, we need codes that make small-footprint houses an acceptable option on any parcel."

Congratulations and a heartfelt thank you to the entire Green Builder Media editorial and production team for your continued success year after year.  I look forward to continuing this wild journey to the frontiers of sustainability with you.

Don’t miss a single issue of the award-winning Green Builder magazine!  Click here to check out current and past issues.

Got ideas for how we can continue to improve Green Builder magazine?  Write to me at sara.gutterman@greenbuildermedia.com.

Want to read more?  Follow me on Twitter and Facebook.  For more information about green building and sustainable living, visit Green Builder Media at www.greenbuildermedia.com, like us on Facebook, and follow us on Twitter for regular updates and breaking news.

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