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Carrie Van Brunt-Wiley

Recent Posts

Nail Down the Benefits of Green Building

Posted by Carrie Van Brunt-Wiley

Apr 9, 2014 3:58:00 PM

Green builders have more sales tools at hand than some might think. While eco-friendly homes tend to cost a bit more than comparable buildings using conventional construction, builders typically can market the long-term benefits: savings in utilities costs, durability, quality of life, and the effect on the environment.

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Roofs Should Balance Environmental Concerns and Practical Risks

Posted by Carrie Van Brunt-Wiley

Mar 10, 2014 11:02:00 AM

When builders raise the roof these days, they choose from many more options than just 20 years ago.

Formerly, they selected among unsustainable, impact-resistant asphalt tiles, wood shake roofs vulnerable to fires, and energy intensive tile roofs. Now, however, they have the ability to choose sustainability and durability—all at the same time.

Practical building weighs both green responsibility and risk. Just as some extremely durable roofing materials aren't eco-friendly, some "eco-roofs" present impractical risk. Risk matters, both to the buyer and to his or her home insurance provider. Premiums are based in large part on the amount of risk posed by a home. The roof is one of the key components—wind and hail damage, usually to roofs, is the most common home insurance claim, according to the Insurance Information Institute (III).

That's why, when searching for green building solutions for a client, you should focus on impact-resistant roofing materials with a UL 2218 class 3 or 4. They'll provide durability for the house while fulfilling your environmental responsibility.  

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